Showing posts with label marketing fundamentals. Show all posts
Showing posts with label marketing fundamentals. Show all posts

January 9, 2011

A.C.O.D. Advice #2 - Speaking With Potential Investors

Presenting any concept or idea to a potential investor can be a very nerve-wracking and difficult task to accomplish. Providing your colleagues or potential investors with a proposition that not only sounds good, but also really takes care of any gray areas that might leave investors feeling unsure or unsatisfied with the idea takes plenty of time and planning, and attention to details will always be key.

December 30, 2010

Potential Investors and Business Etiquette

When trying to take your original concept, plan, or product and turn it into a profitable resource for you and your family to benefit from, progressing can be extremely difficult without the financial backing or capital money to help you get started. Many people choose to pursue potential investors that might be willing to provide them with the start-up money for a percentage of the profits in return. Knowing how to seek out and convince such potential investors that investing in your idea will be profitable for both of you can be an extremely difficult task.

Having a clear idea of exactly what your concept or product is and exactly how it will be used or marketed is the first step. When providing any potential investor with a summary of your basic idea, you want to sound as if you already have everything figured out. If you seem unsure of your success or sound as if you have neglected to think about certain aspects of your project, your investor might not feel very confident entrusting his capital earnings towards your investment.